Insights from Clear Packaging

A routine testing program for packaging allows brands and their suppliers to meet specifications consistently, avoid significant non-conformances that impact their customers, and reduce waste for a more sustainable environment.  Brands and suppliers across various industries are investing more and more in a fully developed packaging program.  Consumers have many choices today, and being reactive […]

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The Clear Packaging team handled all testing for this project.  What a great win for Walmart!   Article published June 1, 2023 at www.cnbc.com BENTONVILLE, Ark. —‎‏ Shoppers who click the “buy” button on Walmart’s website and pick up items curbside will soon spot a difference: new packaging. The nation’s largest retailer will roll out changes […]

Consumers have a lot of choices when it comes to spending their hard-earned dollar. Their experience with a company extends far beyond the product itself. The packaging and delivery of a product can have a lasting impact on a customer’s opinion of a brand. In fact, consistency in packaging performance is essential to building customer […]